Morocco: Long-Standing Traditions Blend Seamlessly with Modernity
Morocco has masterfully preserved its traditions while making its cultural heritage prosper through generations, leveraging them as tools for development. In Marrakech, the Medina and its magnetic souks immerse you in tradition, while Guéliz and Hivernage showcase the most modern facilities and infrastructure. Far from being antagonistic, the combination of modernity and tradition embodies the true strength of Morocco.
Modern Districts in Marrakech
Leaving the old medina, where Marrakech’s history is etched into every architectural detail, you’ll discover vibrant modern districts. Grand boulevards and European-style buildings in ochre hues charm visitors. In contrast with the old medina, the districts of Guéliz and Hivernage add another layer of fascination to the city—a modern, lively, and revolutionary aspect.
Guéliz, the city’s beating heart, is the business district. As you stroll along its boulevards, you’ll encounter a Western-style setting with the headquarters of banks and companies, the Marrakech train station, the Royal Theatre, and the “Palais des Congrès.” Meanwhile, the Hivernage district offers a quieter, more residential atmosphere with less economic activity. This district is home to numerous prestigious hotels, attracting luxury seekers who admire the profuse vegetation that surrounds it.
Future Lifestyle Downtown Marrakech
The ultimate luxury, smart & green mall, the Future Lifestyle Downtown Marrakech, is a visionary approach to the mall experience. Visitors will be surrounded by nature at every turn, their senses overwhelmed by lush greenery, floral smells, and the sounds of cascading water. More than just a retail destination, the mall offers never-before-seen attractions and activities to keep visitors entertained all day.
Ecological Tourism in Morocco
Today, many tourists seek “eco-friendly” stays, yearning for nature, relaxation, meditation, and a total break from routine. The pursuit of inner peace and zen moments goes hand-in-hand with nature preservation, for nature is the source of our happiness. Morocco, committed to avoiding the pitfalls of modernity, particularly environmental issues, promotes responsible tourism that positively impacts the land and local populations. As the creator of a responsible tourism charter and host of COP22, Morocco is at the forefront of preserving our planet.
If you’re tempted by an ecological stay, several ecological farms await you! This new tourist concept is a peaceful haven for “naturophiles.” Scattered across Morocco, these ecological farms ensure respect for natural resources and the environment, proving that tourism and nature can coexist harmoniously.
